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Focus on Philanthropy
A blog by the staff of The Curtis Group
Is a DoD the Answer to Your Fundraising?
Posted June 03, 2010 by Wendy McGrady.
Over the last few weeks, Keith and I have both encountered the same issue with nonprofits boards that have recently hired a development director. I know it’s a very big step for small nonprofits to take, but it should not be done with the intention of that person solving all the fundraising issues and challenges of an organization.
As a matter of fact, if you’re a small nonprofit, you may not be able to afford an experienced major-gifts fundraiser. That means your CEO and board will still need to shoulder the responsibility for those donors and prospects.
Also, it may not be the best move to hire someone for the development position whose primary background is special events. Most small nonprofits hold a few events—someone with that background may put more focus on those rather than cultivating and stewarding major donors in person.
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Excellent point. Smaller orgs can view the hiring of a DoD as their savior, when really, if the board hasn’t brought relationships and prospects to the table, the DoD faces an uphill battle.
By Dana Van Nest on September 01, 2010
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