As we move into yet another season filled with uncertainty, we are all having to function under a new fundraising normal. This new normal still relies on the same successful fundraising cycle, cultivation, solicitation, and stewardship, BUT, it now more than ever before depends on creativity and a combination of virtual and in-person approaches. This… Read more »
Donor Cultivation in the New Fundraising Normal
Creative Donor Cultivation and Stewardship – AND the Future of Fundraising Events Let’s Talk Fundraising – Victoria Dietz and Abbie Hacker share creative ways that our clients are cultivating and stewarding donors using virtual and in-person. With a special section on the future of fundraising events.
Giving USA Spotlight: Relationship Cultivation Using Social Media
As most nonprofits are wrapping up the final week of their annual giving campaign and gearing up for the New Year, we wanted to share some valuable information from the latest edition of the 2011 Giving USA Spotlight series. The third and final issue of the year, entitled, “Relationship Cultivation Using Social Media” offers good… Read more »
Webinar: Building Lasting Relationships to Maximize Impact
Free Webinar: Building Lasting Relationships to Maximize Impact This insightful session will deepen your understanding of donor engagement. Learn best practices for cultivating meaningful relationships, effective stewardship strategies and how to communicate your organization’s mission to inspire sustained support. Our team of experts will share: Real—world examples of donor cultivation and stewardship Strategies to… Read more »
Why You Should Survey Your Donors
Unlocking Insights: Why Your Nonprofit Needs to Survey Donors By Kate Hildebrand, Consultant It is essential for your organization to understand your donors’ motivations, interests, perceptions and experiences. One of the most effective and easiest ways to gain this understanding is through electronic surveys. Why Survey Donors? 1. Understand Donor Motivations: Knowing why donors choose to support your… Read more »
Is a Campaign Planning Study Worth the Effort?
Is a Campaign Planning Study Worth the Effort? By Rachel Kimble, Consultant Embarking on a fundraising campaign is a significant endeavor for any nonprofit organization, often requiring substantial resources and strategic planning. One crucial step in the process is conducting a campaign planning study (sometimes called a feasibility study) to assess your organization’s readiness and potential for… Read more »
Engaging Your Volunteers for Fundraising Success
Engaging Your Volunteers for Fundraising Success By Elizabeth Vana, Client Coordinator Spring is officially here—the days are getting warmer, flowers are blooming, and that pesky pollen is making everyone sniffle. But did you know that April brings so much more than flowers? April is National Volunteer Month! Nonprofits depend on the generosity and expertise… Read more »
Building Your Donor Pipeline for Major Gifts
Building Your Donor Pipeline for Major Gifts By Victoria Dietz, Executive Vice President What does it mean to have a pipeline of donors? In its simplest form, your pipeline is a structured way for you to convert prospective donors into current donors and to secure increasingly generous support from those current donors. At its… Read more »
Who Gave More? Gen X or Millennials?
Who Gave More-Gen X or Millennials? By Wendy McGrady, Executive Vice President The Giving USA Foundation recently released a new report, Giving by Generation: Examining the Shifts in Giving Among Donor Generations. This well-researched and thoughtful analysis looks at the giving habits and motivations for giving of the four main generations: Gen Z, Millennials, Gen X and Boomers. While… Read more »
Webinar: REAL Conversations with Major Donors
Wondering what you could and should be doing today to prepare for a stronger major gift program tomorrow? Even during these constantly changing times, the fundraising cycle works- cultivation, solicitation, and stewardship- but what does this cycle look like in practice? This practical presentation will show you the proven steps to have meaningful conversations and build stronger relationships with… Read more »