Recently, we’ve had a lot of people ask about the best way to solicit leadership gifts from board members. As with any major gift solicitation (because that’s what you’re aiming for, right?), it’s always best to make an in-person ask. Having a board member solicit another board member in-person, is hands-down the most effective way… Read more »
Debunking 3 Myths: A Campaign’s Impact on Annual Giving
Debunking 3 Myths: A Campaign’s Impact on Annual Giving A campaign is a transformational time in any organization. It is exciting, energizing and yes sometimes challenging. Having worked with nonprofits in campaigns, I have heard and disproved many myths surrounding campaigns and how they negatively impact an organization. Today, I am debunking three of… Read more »
12 Tips to Increase Year-End Fundraising
I recently had the privilege of presenting with my colleague Abbie Hacker to a group of nonprofit leaders about maximizing year-end fundraising. While the current weather may suggest otherwise, December will be here before we know it. Now is the time to prepare for your year-end fundraising to be sure your organization is ready to… Read more »
Does 1+1=2? The Ripple Effect of Challenge Gifts
Previously printed 3/18/19 in The Experts column in Inside Business At The Curtis Group, we believe that 1+1 can equal much more than 2 when we leverage gifts to encourage and motivate others. We like to call it the ripple effect, when one gift has the power to spread far beyond a single… Read more »
Positive trends seen in giving to community colleges
Good news for higher-ed advancement professionals—your hard work and investments in your fundraising program are paying off! As institutional budgets continue to shrink and the role of private philanthropy becomes more important than ever, it appears that your efforts are showing results. Last month, our president Keith Curtis, immediate past chair of Giving USA Foundation, shared with you the overall… Read more »
7 mistakes to avoid in your year-end fundraising
It’s fall, so if you haven’t started planning your year-end appeals, you’re late—but not too late! Over 40% of giving occurs in last four months of year. But Google has found that donors begin their research in August, and that online donation-related searches increase 30% from August to September. Of course, December is still king for when… Read more »
7 steps to score a prospect meeting
It seems like people are busier than ever these days, and trying to connect with a donor for an in-person meeting can be a challenge. For that reason, nonprofit professionals often rely heavily on mailings and emails to communicate with donors. However, making the effort to meet with prospective and current donors face-to-face is one of the… Read more »
“Donor-Centered Fundraising” Defined
AFP of Hampton Roads recently hosted a seminar featuring industry expert Penelope Burke on “Donor-Centered Fundraising,” which is also the title of a study published by her research firm Cyngus Applied Research, Inc. Burke opened her presentation with three attributes donors define as most important when making a gift to a nonprofit. 1. Receiving prompt, meaningful acknowledgment… Read more »
Blackbaud Reports on Online Giving Trends
I recently participated in a webinar hosted by Blackbaud and The Giving Institute on the topic of trends in online giving, its impact on nonprofits, and the best ways for organizations to optimize donor engagement through digital channels. One major trend Blackbaud emphasized was the predictability of online giving. As online giving grows, data is collected to… Read more »
Tips for a Successful Annual Giving Program: Harris Connect Presents at AFP-HR
This week at the Association of Fundraising Professionals-Hampton Roads luncheon, Kurt Worrell, general manager, Fundraising Solutions Division at Harris Connect, presented on the topic of annual giving. Kurt began with the statement that running a successful annual giving program can be time intensive and costly. However, he continued, it’s an integral part of any fundraising… Read more »