Wendy had an interesting question following a presentation last week that we felt was noteworthy. A participant inquired how best to handle a donor who offers to make a restricted gift that could be put to better use if directed toward a different area. This nonprofit leader described a situation in which a donor wanted… Read more »
Posts Categorized: Fundraising
More Nonprofits, Really?
A recent study found that 12 million baby boomers want to start their own nonprofit or socially oriented business over the next decade. While this sounds like a wonderful way to engage in social change by improving communities, it’s troublesome news to those of us in the nonprofit industry who observe constant duplication of services… Read more »
Strategic Fundraising Events
While in Chicago last week for a Giving Institute board meeting we heard an interesting presentation on fundraising events by Jeff Shuck, President and CEO of Event 360, the Giving Institute’s newest member. Event 360 is a leader in the world of nonprofit event development and production, orchestrating events for some of the country’s largest… Read more »
The Right Approach to Board Solicitation
Recently, we’ve had a lot of people ask about the best way to solicit leadership gifts from board members. As with any major gift solicitation (because that’s what you’re aiming for, right?), it’s always best to make an in-person ask. Having a board member solicit another board member in-person, is hands-down the most effective way… Read more »
Rethinking Your Annual Giving Approach
Last week Wendy and I attended an interesting presentation on annual giving at our Hampton Roads AFP chapter meeting. Kim Sperling, Director of Development at the Mason School of Business at William and Mary, revealed “Ten Truths and a Myth about Annual Giving,” which reiterated much of the advice we’ve been giving recently around the… Read more »
Buyer Beware: Online Giving Challenges More Than Meets the Eye
Online giving challenges are a growing trend among corporations these days and it’s easy to see why. It’s a great way for corporate entities to not only fulfill their philanthropic obligations but heavily market their brand while they’re at it. From a nonprofit’s standpoint this can certainly be an enticing opportunity; after all, how difficult… Read more »
The Key to Successful Fundraising: Leadership
For years, Wendy and I have conducted board training workshops and presented “The Role of the Board in Fundraising” to clients and nonprofit leaders. The one thing we try to emphasize: effective fundraising boards don’t just happen; they are built and developed – strategically. A major philanthropist once told me, “an organization’s nominating committee is the… Read more »
Still a Young Organization? Don’t Underestimate the Potential for Legacy Gifts.
I have recently had the pleasure to work with a fairly young organization that has been named the recipient of many, generous bequests. Younger organizations should not underestimate legacy gifts. If your donors are connected and feel passionate about your organization and its mission, they may be legacy gift prospects. Wills, living trusts, retirement plans… Read more »
Giving as an Investment
At the Volunteer Hampton Roads conference last Friday, we heard a speaker talking about giving as an investment. If you’ve heard us speak about major gift fundraising, you’ve heard us say that donors, now more than ever, view their major gifts as investments. That means that we, as development professionals and board members, need to be prepared… Read more »
Major Gifts: Guidance from the Experts
Last week Wendy and I taught a two-day Development and Fundraising course at Tidewater Community College’s Academy for Nonprofit Excellence. On the second day, Kay Stine of Norfolk Collegiate School, Billy Foster of TowneBank, and Christine Morris of Hampton Roads Community Foundation served on a panel that addressed issues surrounding major gift asks. All of… Read more »
