In our effort to help nonprofits incorporate social media into their fundraising programs, last Thursday three of us Curtis Group staffers attended a Chronicle of Philanthropy webinar on the topic. First, we learned that because social media campaigns are still so new, determining the best way to use them is more art than science, as… Read more »
Posts Categorized: Fundraising
Mobile Giving: What You Need to Consider
A recent Newsweek article, “Helping Out with a Text,“ may have some nonprofit staff and board members wondering if it’s time to implement a mobile giving program. While I think it has potential in the future, keep in mind that based on total U.S. giving, text giving is still minuscule. With a maximum contribution of… Read more »
Sr. Rose: Proving the Myth of Funding Diversity?
In a recent blog post on The Chronicle of Philanthropy’s site, Clara Miller writes about the case of “Sister Rose,” who runs a nonprofit with a $30 million annual budget. Miller presents Sister Rose’s fundraising burnout as an example to shatter the myth that nonprofits need to diversify their funding revenue. But I submit that… Read more »
Economic Climate Calls for Best Practices
A few days ago, The Chronicle of Philanthropy published its fundraising index for the second quarter of 2010. The index says fundraising improved slightly over the first quarter, primarily because of small increases in the nation’s GDP and a slight upturn in what Americans earn. But as we all know, the economy is still challenged, which… Read more »
Time for an Endowment?
Creating an endowment seems like a sound business practice to most nonprofit boards. But is it really the next logical step for your organization? “For many, amassing an endowment represents a ‘nirvana’ state, where fundraising (and related pain) ceases and programs are amply funded,” wrote Clara Miller, CEO of the Nonprofit Finance Fund, in a… Read more »
Can Giving Pledge Work at the Local Level?
Last week, Warren Buffett and Bill and Melinda Gates issued a challenge to the nation’s wealthiest citizens. They asked them to take a giving pledge and commit at least half of their net worth to charity during their lifetime or after death. Billionaires Eli and Edythe Broad took the pledge, saying they’ll give 75 percent of… Read more »
Percentage-Based Compensation: Why Not?
Three times in the last month I’ve been asked this question by nonprofit board members and leaders: Can we bring on a fundraising consultant and pay him or her a percentage of what’s raised? To someone in the business world, this results-based compensation approach may make sense. But in the world of fundraising, it’s highly unethical…. Read more »
Online Funding Contests: Worth Your Time?
Has your nonprofit taken part in the Pepsi Refresh project, Sears’ More Green Across America, eBay Fundraising Tournament for the Environment, or other voting-based funding competitions? This seems to be a growing trend among corporations. But if, for instance, you’ve waded through the six-point type on the seven pages of Pepsi Refresh guidelines, you’ll quickly… Read more »
Tuesday Fundraising Tip
Here’s our final (for now) tip on how you can remain a giving priority with philanthropists during this time of economic recovery: Invest in philanthropy. Today’s major-gift donors need to be certain that their gifts will be managed properly. They consider their giving to be an investment in a nonprofit’s future, so it’s vital to… Read more »
Tuesday Fundraising Tip
Draft a development plan and stick to it. Engage your volunteers in creating the plan. This is our ninth tip to remain a priority with philanthropists during the economic recovery. If you’ve engaged your board members and development committee in creating the plan, everyone should be in agreement on your fundraising goals, strategies, and tactics…. Read more »
