Giving as an Investment

Posted , by Wendy McGrady. Topic: Major Gifts Programs.

At the Volunteer Hampton Roads conference last Friday, we heard a speaker talking about giving as an investment. If you’ve heard us speak about major gift fundraising, you’ve heard us say that donors, now more than ever, view their major gifts as investments. That means that we, as development professionals and board members, need to be prepared… Read more »

Major Gifts: Guidance from the Experts

Posted , by Keith Curtis. Topic: Major Gifts Programs.

Last week Wendy and I taught a two-day Development and Fundraising course at Tidewater Community College’s Academy for Nonprofit Excellence. On the second day, Kay Stine of Norfolk Collegiate School, Billy Foster of TowneBank, and Christine Morris of Hampton Roads Community Foundation served on a panel that addressed issues surrounding major gift asks. All of… Read more »

Study Says In-Person Asks Get Bigger Gifts

Posted , by Keith Curtis. Topic: Major Gifts Programs, Making the Ask, Philanthropy Research & Events.

You know how we’re always saying you need to ask for major gifts in person? A new study by Indiana University’s Center on Philanthropy and Campbell & Company, “Significant Gifts: Where Donors Direct Their Largest Gifts and Why” proves us right. The study reports that donors who were asked to give in person (to secular… Read more »