So, what can you do to impact your fundraising goals?
Geiger says that fundraisers must “be confident, stay updated on trends and issues, keep up their professional education, networking and training, and use their skills and experience to plan out a successful year.” Below are some tools that you can take advantage of to help you and your team.
- Professional education, networking and training – Out of the plethora of resources, books, webinars and conferences, how do you pick? Our advice: start with an achievable goal and build on it. Pick one conference to attend each year. Commit to one networking event a month and add one free webinar to the rotation. Read one article every week on fundraising, nonprofits or your industry topic. For a list of some resources that we have used over the years, click here for our suggested resource list.
- Make a development plan – Start here with this blog post about your development plan. By creating a plan you can incorporate new ideas and budget for innovative strategies.
- Create a culture of philanthropy – To truly transform your organization, you will need a team who values giving and raising dollars. Engage your board and staff in the process. Each member of your organization is an ambassador, sharing about your organization’s great work and the need for support. Check out this blog post for 5 steps to build your board.