Bloomerang, a company specializing in donor databases, hosted a webinar recently titled “Everything You Need to Know about Donor and Board Member Engagement.” We are cautious of programs that boast these superlatives—”Everything”, really? But we knew the hosts were authorities in their field and signed up to participate. While Jay Love, CEO of Bloomerang, and Bryan… Read more »
Posts Categorized: Donor Retention
Higher Donor Retention Rate Translates to Higher Charitable Receipts
“Are higher retention rates associated with higher totals in charitable giving?” This is the question that the Nonprofit Research Collaborative sought to answer in their most recent survey focused on donor retention rates. More than 770 organizations across every subsector participated in the study. Interestingly, the results are almost exactly the same as the NCR’s… Read more »
The Importance of Engaging (and Retaining) Volunteers
Last week, the Richmond Times-Dispatch interviewed Keith for an article addressing the surprisingly low volunteer rate in the Richmond,Virginia area. The article juxtaposes this reality against the fact that 2010 actually showed the highest growth rate in U.S. volunteerism since 2005, climbing to 63 million. So why is it that only 20.9% of Richmond-area residents volunteered… Read more »
Giving USA Spotlight: Relationship Cultivation Using Social Media
As most nonprofits are wrapping up the final week of their annual giving campaign and gearing up for the New Year, we wanted to share some valuable information from the latest edition of the 2011 Giving USA Spotlight series. The third and final issue of the year, entitled, “Relationship Cultivation Using Social Media” offers good… Read more »
The Common Courtesy of Stewardship
At the Giving Institute Summer Symposium last month, a representative of a major national corporation who sat on a panel of philanthropists offered good advice to nonprofits about giving and stewardship. One request he made concerned nonprofits to which his foundation has made a gift. He said he would appreciate a call from a board… Read more »
Donor Stewardship: Need Your Thoughts
For the last five years, a good friend of mine has given $750 a year to a nonprofit that serves people in need. It’s a worthy cause, no doubt, and my friend understands that the need has grown. He noted that in the last six weeks, he’s received three direct-mail appeals from the organization. But… Read more »
