Rules of Engagement

Posted , by Keith Curtis. Topic: Donor Communication, Year-End Giving.

With the economy improving, the good news is that end-of-year donations may be up over 2008. But don’t count on your year-end appeal to save you from a down year in fundraising. The Chronicle of Philanthropy just reported on how several charities are approaching fundraising season. One nonprofit director said that because their first year-end… Read more »

The Case for Emotion

Posted , by Nancy Chapman. Topic: Cases for Support.

One of the most rewarding aspects of my job with The Curtis Group is writing case statements for our clients, for two reasons. First, as a writer,┬áit allows me to get lost in a project for a bit, to “zen” on it, as creative folks say. Suddenly the day is over and I don’t even… Read more »

Make Your Story Compelling

Posted , by Wendy McGrady. Topic: Cases for Support.

Earlier this week I made a presentation to a group of development professionals for Virginia’s community colleges. And I was reminded that these two-year colleges have become an important part of the solution for our nation’s demand for education. Our current economy has caused enrollments at community colleges to soar. If you live in southeast… Read more »