As a fundraising professional, staying on top of the latest trends in giving can feel like a full-time job. One of the hottest topics in the philanthropic community today is the increased popularity of donor-advised funds. DAFs provide many benefits to both the donor and nonprofit. For donors, they: • Allow creation of a fund within… Read more »
Posts Categorized: Donors
What a Funder Wants: How foundations and corporations decide whom—and how much—to fund
We heard it straight from the source. Each year, key organizations that guide fundraising in our region come together at the sold-out Funders Forum, hosted by VOLUNTEER Hampton Roads. I was honored to be asked, once again, to moderate the panel at the April 6 event. In addition, our firm’s executive vice president, Wendy McGrady,… Read more »
4 Ways to Make a STATEMENT with Your Case for Support
Donors want to see you making an impact on the community—but you need to make an impact on donors, too. One of the best ways to do both is through a well-designed and engaging case for support. A case for support is the basis of all your fundraising materials. Your case should outline your organization’s… Read more »
Four steps to turn your members into major donors
The search for new donors can be costly and time-consuming … and let’s face it, as an arts and culture nonprofit, you’d rather be focusing on programs. What if I told you that’s the same place you should be looking for donors? Because the best prospects are already right under your nose, and already passionate… Read more »
Not another year-end appeal! 12 writing tips to stand out & inspire action
If you’ve worked in the nonprofit world more than a year, you might already be weary of the pressure to maximize year-end gifts. It’s not that different for your donors, who are often bombarded with requests as December 31 looms closer. The way you communicate your message is key to cutting through the clutter and… Read more »
“The Greater Good” – What drives high-net-worth giving across generations
How do your major donors define “a life well-lived”? This is one of the key questions addressed in the 2015 Insights on Wealth and Worth Survey, conducted by the U.S. Trust. Since 1993, this periodic survey of wealthy individuals and families has highlighted differences and similarities in values and, ultimately, what motivates giving. This year,… Read more »
How to write thank-you letters your donors will actually read
Acknowledgment letters are more than an obligation. They’re an opportunity—to build donor relationships, to educate and hopefully, to inspire future giving. But let’s face it, many of these missives leave us less than inspired. Do you read all the nonprofit thank-you letters you receive? Me neither. What’s different about the ones you do read? Here… Read more »
Do you know your economic impact? (hint: it will help you raise money)
As the economy continues its recovery, many nonprofits are considering long-delayed and necessary capital projects—new buildings, physical improvements, or expansions, all critical to the long term success of their organizations. As these organizations move through their fundraising steps, a key component they often overlook is the overall economic impact they have within their community. Information… Read more »
Top 5 pitfalls to avoid when thanking donors
Are you effectively thanking and engaging your donors? I often encounter well-intentioned nonprofits that are hurting their acknowledgment efforts through common mistakes: 1. Slow response. You risk losing donors—and donations—by waiting too long to send thanks. Some say that 48 hours is the ideal turnaround time, but if that’s not realistic for your organization, aim… Read more »
Wealth advisors on your board? Help them help you.
After two recent conversations with wealth advisors, who were also nonprofit board members and were wrestling with whether they should discuss their own philanthropic priorities with their clients, I began to give this topic some thought. These individuals understood that, as board members, they were expected to be connectors, but they were trying to balance… Read more »
